While planning health fairs and community events during a transition of purchasing responsibilities, ResourceCare Healthcare Center faced an overwhelming choice of promotional giveaway options. Through CNECT and ASB, the organization streamlined selection and centralized purchasing.
The Member
Founded in 1994, ResourceCare Healthcare Center is a federally qualified health center (FQHC) serving communities across the Texas Big Country region. Operating six clinic locations, the organization provides comprehensive medical, dental, behavioral health, counseling, and outreach services focused on improving access to care across the region.
The Challenge
As ResourceCare Healthcare Center prepared for community health fairs and outreach events, the organization was also navigating a transition in purchasing responsibilities. With a large volume of promotional product options available, identifying the right giveaways and branded materials had become increasingly time-consuming and difficult to manage efficiently.
The organization was looking for a more centralized and consultative approach to simplify product selection, modernize purchasing processes, and better support both community events and employee engagement efforts.
The Results
Through CNECT, ResourceCare Healthcare Center partnered with American Solutions for Business (ASB) to address promotional purchasing needs. The ASB representative was familiar with GPO and CHC contracts, helping ensure a smooth and informed purchasing process.
Working with ASB, ResourceCare gained access to a broad promotional catalog along with consultative support to help narrow product selections and simplify ordering. The ASB online storefront served as an all-in-one platform for browsing and placing orders, including support for employee direct purchasing.
In addition to sourcing giveaways for health fairs and community events, ResourceCare also explored branded items such as pens and small promotional gadgets to boost staff morale and internal engagement.